The Structural Challenges of the Music Industry: Why Artists Are Losing Out

In a personal LinkedIn reflection, I examine the structural challenges of today’s music industry and why so many artists are losing out despite record revenues. Using real numbers and personal insight, the article shows how big tech dominance, advertising-driven platforms, flawed streaming incentives, and rising AI content have shifted value away from creators — and why direct-to-fan models and systemic reform are now unavoidable. Read the full article on LinkedIn