Why Artists earn Pennies and how Direct-to-Fan Music Licensing could change the Game

In another LinkedIn deep dive, I break down why most artists earn only pennies from streaming and how indirect distribution, revenue pooling, and layers of middlemen distort the economics of music. The article explores how direct-to-fan licensing can restore fair payouts, instant payments, and real creative control — and why a community-led approach is essential to make this shift work. Read the full article on LinkedIn